NHS Ford Vaccine Van

Ford Motor Company & Ogilvy UK

Client: Ford of Britain

The national vaccine rollout was well underway and whilst uptake was high overall, certain communities faced barriers to getting vaccinated.

A mobile solution was needed to go direct to those left behind, giving everyone equal opportunities. Introducing the Ford Transit Vaccine Van. Working at pace alongside frontline NHS doctors, the van was fully converted to full spec to administer vaccines, complete with medical grade refrigeration, as well as an eco-mist decontamination unit. When “PR actually became ER” the van has visited 15 communities and has helped over 412 people receive the vaccinate with more visits in the pipeline.