Arkana World


Client: Groupe Renault UK

In early May 2021, Ignition were presented with the challenge of creating a full digital launch and sustainment programme for the All New Renault Arkana.

Using innovative and bespoke creative ideas, the team conceived, created, and curated a multitude of different digital activations designed to appeal to broad spectrum of learning styles. Up to this point in the process, we have delivered seven different unique digital assets with more to come in the months ahead. Everything delivered thus far has been a resounding success from both the view of the delegates/users of our assets, and that of Renault UK.